| Unless you've been living under a rock for
the past year or so, you've seen the term
"Wi-Fi." You've probably figured
out that it's shorthand for "wireless
fidelity." You may even know that it's
got something to do with accessing the Internet
or a private network through the air instead
of through cables.
What you're probably still wondering is:
Why should I care?
Because chances are that, within the next
year or so, you'll use Wi-Fi regularly at
work, at home, or on the road. You may well
depend on Wi-Fi as much as you do your cell
phone, your laptop computer, or your personal
digital assistant (PDA).
In fact, all those devices increasingly
come ready to work with Wi-Fi. (One example:
By 2007, according to IDC Research of Framingham,
Mass., 98% of all new notebok PCs will be
sold with Wi-Fi capability). That means
the next time you invest in hardware, you're
likely to invest in the Wi-Fi label as well.
So it makes sense to learn what Wi-Fi does
well -- and where it still needs work.
Wi-Fi refers to products certified to work
with the high-tech industry's global standard
for high-speed wireless networking (see
"Wi-Fi Phrasebook."). Hardware
carrying the Wi-Fi logo has passed rigorous
testing by the Wi-Fi Alliance, a trade association
based in Mountain View, Calif. (see "Resources").
Certification means that, regardless of
which company manufactured it, the equipment
should play nicely with other Wi-Fi devices
and networks.
As Wi-Fi compatibility grows -- to date,
the alliance has certified nearly 865 products
-- so has its popularity. Currently, about
4.7 million Americans regularly use Wi-Fi,
according to Stamford, Conn.-based research
group Gartner Inc. In four years, that figure
will grow to 31 million users in the United
States alone.
Why is Wi-Fi so widespread -- and what's
in it for businesses?
It's fast. Wi-Fi's latest version is many
times faster than DSL or cable connections,
and literally hundreds of times faster than
those old dial-up connections. That's particularly
handy when you're working on the run, on
the road, or from home: If you've ever watched
seconds tick by while watching Web pages
load, you'll appreciate the potential productivity
gain.
It's convenient. As soon as a Wi-Fi-equipped
device is within range of a base station,
it's online. With no wires, you can move
your laptop computer from place to place
-- for instance, from your office to a conference
room down the hall -- without losing your
network connection. (For an online calculator
that can help determine ROI on an in-house
wireless network," Resources.").
When traveling, you can set up shop anyplace
equipped with a Wi-Fi network: another company's
office, a hotel room, or a convention center.
It's everywhere. Public Wi-Fi access sites
-- or "hot spots" -- are multiplying
faster than rabbits on Viagra. They're in
bookstores, airport lounges, fast-food restaurants
(including some McDonald's and Schlotzky's
Deli outlets), and coffee shops (including
many Starbucks outlets). In addition, local
merchants from Cincinnati to Athens, Ga.,
to Portland, Ore., are footing the bill
for bigger hot spots, accessible throughout
a business district or neighborhood.
Some companies charge for hot-spot use;
others offer free access. All hope they're
creating environments where tech-savvy customers
will linger -- and, presumably -- spend
more money on coffee, books, sandwiches,
or whatever the hot-spot host sells. Does
the idea pay off? Overall, it's too early
to tell. Ultimately, the answer will affect
how fast the public hot-spot market heats
up. In June 2003, IDC, the Framingham, Mass.-based
research company, estimated that the number
of commercial Wi-Fi sites would grow 57%
annually over the next five years -- but
warned that the market is young, volatile,
and based on unproven business models. In
other words, if hot spots don't generate
revenue, expect that growth rate to stall.
For all its wonders, the Wi-Fi world comes
with some drawbacks. Among them:
Range: Although you lose the wires, you're
still limited to the base station's range,
typically 75 to 150 feet indoors and a few
hundred feet outdoors, depending on equipment,
radio frequency, and obstructions.
Power drain: Networks using early versions
of Wi-Fi technology tend to quickly gobble
power -- a disadvantage for battery-dependent
laptop users.
Interference: Nearby microwave ovens and
cordless phones, particularly older models,
can slow down Wi-Fi transmissions.
Security: Here's the downside of providing
fast, easy access: outsiders can sometimes
get into your wireless networks as fast
and easily as you can. Check with hardware
vendors about the latest security precautions
and products. The Wi-Fi Alliance currently
recommends using Wi-Fi Protected Access
(WPA) technology, which both authenticates
users and encrypts data. Look for even tougher
security measures within the next year.
Wi-Fi Phrasebook
Entering the world of wireless fidelity,
or Wi-Fi, requires knowing just a little
local lingo. Here are the most important
terms:
802.11: We're covering this term only because
you'll run across it in learning about Wi-Fi.
Pronounced "eight-oh-two-dot-eleven,"
it's usually followed by a letter (mostly
a, b, g). Essentially, this is Wi-Fi's technical
name. It refers to a family of specifications
for wireless LANs. Higher letters indicate
more recent, and presumably improved, versions
of the technology.
Base station: The heart of a Wi-Fi network,
it's equipped with an antenna that sends
a low-powered, short-range radio signal.
Wi-Fi-enabled devices within a certain radius
detect the signal, letting users access
the network.
Bluetooth: A specification for very short-range
wireless transmission (within 30 feet).
Hot spot: Wi-Fi access point. The term
usually refers to coffee shops, airports,
hotels, and other public locations with
local area networks (LANs) that Wi-Fi-equipped
users can access free or for a fee. (To
find a hot spot, see "Resources."
LAN: Local area network. A WLAN is a wireless
local area network.
Wi-Fi Protected Access (WPA): Wireless
network security technology; replaced an
older, more vulnerable mechanism known as
Wireless Equivalent Privacy (WEP). |